In just 10 days, Battle for Azeroth became the fastest selling expansion for World of Warcraft. From the time of the launch (launch event coverage here) on 14th August 2018, to 24th August 2018, more than 3.4 million units were sold through worldwide.
This set a new day-one sales record for the franchise and along the way, made it one of the fastest-selling PC games of all-time.*
“Battle for Azeroth is a definitive chapter in the Horde and Alliance conflict at the heart of Warcraft, and it’s been thrilling to see players representing their factions in record numbers and embarking on their war campaigns—not to mention joining in ourselves,” said Mike Morhaime, CEO and co-founder of Blizzard Entertainment. “But the launch is just the beginning of this conflict. More epic content is coming to World of Warcraft in the weeks ahead, and we can’t wait for players to experience the full story as it unfolds over the course of the expansion.”
Scheduled introduction of new content
In the coming weeks, players can look forward to:
- charging headlong into Battle for Azeroth’s first Warfront, Stromgarde—a 20-player co-op battle for control of a key strategic stronghold in the Arathi Highlands.
- On 4th September 2018, the gates to Uldir will be opened. Get your raid on folks!
- Also on 4th September 2018, the expansion’s first PvP season and first Mythic Keystone dungeon season will commence. The Mythic Keystone dungeon will feature a unique “seasonal affix”—Infested—that
introduces new challenges based on the corrupted denizens dwelling in the Uldir raid.
Beyond that, additional updates are in the works that will provide even more content for players on an
ongoing basis, including the ability to recruit the Kul Tiran humans and Zandalari trolls as playable Allied
Races. More information on future updates will be shared at a later date.